Article marketing is a type of advertising in which businesses or people promoting a business write short articles related to their respective industry. These articles are published to online article submission sites, for example ezinearticles.com (we will be producing a detailed list of some of our favorite article submission sites shortly) and are available to anybody on the internet. Article Marketing allows online business owners to promote their products, services, or website with a more personal and informative feel. The key to online article marketing is to write quality content based articles, with links pointing back to your website or the website/product you are promoting. Quality written articles will gain credibility and attract more readers, this will ultimately lead to more exposure for your business.
With article marketing you can generate positive advertisement for your website or business by writing quality articles that relate to what your customers desire. Too often people will write articles with poor content and only focus on providing a link back to their pitch page or money making website, that's the ultimate strategy yes...but you have to try harder than that. People understand what online articles are for, but they also seek to use them for true information. Heck, a decently written article could even get others to link to it if it relates to their topic of business, just for some reinforcement for them. In that case, somebody else will be helping to promote your article and business.
The bottom line is that nowadays if you are seeking to make money online, no matter how that is, you've got to have some quality internet marketing, and article marketing is a vital part of that. Writing numerous articles that relate to topics of your business will allow you to diversify your advertising efforts. Providing links from these articles to your website, blog, forum, shopping site, product pitch page, etc. will be very beneficial and generate quality traffic, but you've got to focus on the most important aspect, the content.
Now that you understand what article marketing is and what it can do for your business, we suggest you do some more research to learn the techniques to mastering this advertising art. Stay passionate about what you are doing, write honest content, seek to inform before you sell, that's the ultimate key.
We will be providing more in depth detail about article marketing in the days and weeks to come. Hopefully this brief intro opened your eyes to a very useful tool.

Discover Article Clustering marketing strategy for traffic campaigns
Article Marketing Done Right
Conquer every Niche you Touch with Effective Article Marketing!
More Traffic To Your Website
Drive Huge Traffic From Articles With These Step-By-Step Video Tutorials